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明年不一定来中国？里夫斯代言合同到期后恐难续约 首年仅70万如今却暴涨_我的网站
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The joint ventures (JVs) of General Motors (GM) will continue to build Chevrolet products in China and explore opportunities in non-US overseas markets, General Motors China confirmed to the Global Times on Monday, in response to media reports claiming that the US brand is ending new car sales in China and retreating from the Chinese market.
"We believe that Cadillac and Buick are well positioned to compete in the segments we are targeting in China to support sustainable growth, while our JVs' Chevrolet portfolio is best positioned for our export markets," GM China said.
"We continue to stand by our existing 7 million-plus Chevrolet customers in China with aftersales support," it said.
Zhang Xiang, secretary-general of the International Intelligent Vehicle Engineering Association, told the Global Times on Monday that Chevrolet's business adjustment in China may be out of a combination of factors including the rapid development of new energy vehicles (NEVs) in the market and the complete auto industrial chains that empower auto production.
"Chevrolet has long been anchored in fuel-powered vehicles. As China's NEV penetration rate deepens, the domestic fuel-car segment keeps shrinking. On the other side, many US automakers have fallen well behind their Chinese rivals on electrification and smart-driving technology. Against this backdrop, some foreign carmakers are proactively reshaping their China strategies," Zhang said.
China's automotive supply chain is exceptionally complete, with cost advantages in aspects including raw materials, parts sourcing, and labor. For a company like GM, using its Chinese operations as an export base is therefore a very natural choice, Zhang said.
The Chevrolet brand, in particular, has already executed a strategic pivot toward export business. Data from the China Passenger Car Association shows that Chevrolet's exports reached 17,159 units in 2024 and 15,917 units in 2025 - both figures surpassing its retail sales in China, China National Radio reported.
Many global automakers are forging deeper and longer-term ties with China, as the country's role evolves beyond a key market into an increasingly important hub for automotive research and development and innovation.
Recently, SAIC Motor and GM signed an agreement to extend their JV partnership by 20 years to 2047. A month earlier, Honda Motor and GAC Group signed a strategic agreement to renew their JV partnership in GAC Honda, extending their cooperation to 2038 while keeping the existing equity structure unchanged.
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二 | 北京时间8月10日，准者体育老板林晨耀表示，可能无法匹配湖人球员里夫斯的代言合同，这也意味着里夫斯明年不一定来中国。
三 | 林晨耀在谈到里夫斯时表示：“明年不一定来了，没什么米，我也没办法搞定。我自己没信心，他是5000万先生啊，兄弟，5000万。多大能力干多大事，湖人是豪门，能给5000万，你说我们能给500万美金吗？不可能吧。
四 | 我能怪谁啊，我没跟上人家的节奏，续不了的话，肯定会签别的NBA球员，反正我尽力。” 此外，林晨耀还透露，在里夫斯的第一个赛季就签约了他，当时里夫斯的代言价格仅为70万美元。2023年12月，里夫斯曾与准者体育重新谈判，他成为准者体育的股东，每年代言费超过七位数。 【关注我！了解最新最靠谱的篮球资讯动态】。
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